Take Note Digital Ad Campaign
After devoloping the concept as a group, my team of art directors and other creative professionals to develop it into this campaign. The campaign blends sketches of motivational imagery with objects of classroom nostalgia.
We combined the playfulness of youth
with Fitbit’s sophisticated style, using illustrations reminiscent of notebook doodles, to bring features of Fitbit
devices to life.
with Fitbit’s sophisticated style, using illustrations reminiscent of notebook doodles, to bring features of Fitbit
devices to life.